New Book Release by Helen Cowley
Behind Every Great Tradie is a Woman Rolling Her Eyes
If you’ve ever found yourself knee-deep in paperwork, juggling kids, managing staff, fielding supplier excuses, and somehow keeping a business afloat—this book is for you.
‘Behind Every Great Tradie Is a Woman Rolling Her Eyes’ is the brutally honest, laugh-out-loud, and all-too-relatable story of Helen Cowley, who went from ‘tradie wife’ to full-blown business manager, HR director, marketing department, finance officer… and occasional emergency welder.
29.50 inc GST
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Packed with lessons learned on the job (sometimes the hard way), Helen shares the tools she used to turn chaos into cash flow, frustration into freedom, and her husband’s business into a well-oiled machine.
You’ll discover how to:
Set boundaries and still get the job done
Plan for profit (instead of panic)
Manage staff without losing your mind
Market your business with visibility and confidence
Reclaim your identity, your time, and your life
Whether you’re officially part of the business—or just ‘helping out’—this book is your permission slip to take up space, own your contribution, and build something that works for you.
