A marketing plan is a living document that is subject to constant changes. Changes can be made as per performance, business growth and customers changing needs. Customer relationships can be weak or strong according to the marketing methods that you use.
Social media is an important tool for websites and businesses of all types, as it can help boost a website’s audience by a huge margin. But used incorrectly, social media can actually turn off a lot of people who might have been customers. It can also actually slow...
“We do not need magic to change the world. we carry all the power we need inside ourselves already” JK Rowling Every year many businesses develop brand images, set goals, develop business plans and marketing plans and strategies, and often they are not...
Lack of understanding in customer needs is a recipe for disaster. With the digital age, customers are becoming more versatile. Several factors need to be taken into consideration while trying to understand customers, gender, income, and demographics, to name few. It...
How can I increase my business’s visibility is a question I hear over and over again? If you have been looking into ways of growing your business, then the word branding has probably come up on numerous occasions. Branding is a process of creating and maintaining the...
5 TIPS ON STARTUP BUSINESSES Setting up your own business is exciting, but can also be very challenging if you are not prepared. Here a just a few tips that will help you one your way. SO IF WE HAVE AN IDEA, HOW DO WE BEST GO ABOUT GETTING IT OFF THE GROUND? OK – so...
If you own a small business or work in one, it’s very likely that one of the many hats you might have on, to tackle competition and bring new customers in, is Branding. Branding is one of the most important aspects to your marketing. Your business’ branding entails...
Can Your Product or Service Fit in A Gift Box? Gifts, Freebies or Samples – whatever you want to call them, it’s obvious that they will always bring in custom for businesses. We all love something for nothing and giving away samples/vouchers of your product, if...
Business is Similar to a game of Chess – Planning ahead WILL and DOES Help with your Performance. Planning can help your Business grow 30% faster Research on business growth found that planning improved business performance. However this study still doesn’t...
